Ad Funnel Strategy

  • We don’t just run ads—we build a roadmap. Our ad funnel strategy lays out the customer journey from first discovering your brand (awareness) to building trust (consideration) to finally taking action (conversion). By structuring campaigns with clear objectives for each stage, we make sure your marketing dollars are working smarter, not harder.

Audience Research & Targeting

  • Successful campaigns start with knowing exactly who you want to reach. We take the time to research your ideal customers—digging into demographics, behaviors, interests, and location. From there, we design highly targeted audiences so your ads are shown to the people most likely to engage with and buy from your business.

Meta Pixel Tracking

  • Tracking is the secret ingredient behind smart advertising. We provide clear instructions and documentation to guide the quick setup of the Facebook Pixel on your website. From there, we take the lead—testing and verifying the Pixel to ensure it’s working correctly and capturing the right data. This way, you only need to complete a simple setup step, while we handle the technical checks that make your campaigns smarter, more targeted, and more profitable.

Ad Campaign Setup & Mangement

  • From copywriting and visuals to budgets and placements, we handle the entire process of launching your Facebook and Instagram campaigns. Once live, we continuously monitor and manage your ads to ensure they’re aligned with your goals and delivering consistent, measurable results.

Real-Time Optimization and Maintenace

  • Ads aren’t “set it and forget it.” We actively monitor performance in real-time, making adjustments to targeting, creative, and budget as needed. This ensures you’re always getting the best return on investment and that your campaigns stay fresh and effective in a fast-changing digital environment.

Partnership

  • Every month, we sit down with you (virtually) for a one-on-one strategy session. During this time, we review campaign results, discuss insights, and adjust our approach as needed. These sessions ensure you stay informed, empowered, and confident that your marketing is driving real business growth.